Art direction, packaging design & marketing to celebrate the Ultimate Edition of Jeff Wayne’s Musical version of The War of The Worlds.
A landmark release deserves a bold creative vision. For the Ultimate Edition of Jeff Wayne’s Musical Version of The War of the Worlds, we delivered full art direction, packaging design and campaign assets to elevate this iconic title for a new generation.
Working closely with Jeff Wayne and his team, we developed a layered visual system that honoured the original artwork while adding depth, texture and drama across every physical and digital format. From premium box packaging and collector’s vinyl to digital advertising and social content, the campaign was built to engage long-time fans while drawing in new listeners through storytelling and design.
With bespoke typography, illustrated motifs and carefully considered layouts, the final suite captures the cinematic scale and sci-fi mystique of this enduring musical masterpiece.