Our brief was to create a digital campaign to promote a beautifully produced children’s book illustrated by award-winning illustrator Jean Jullien, featuring Lennon’s iconic lyrics, published on International Day of Peace.
The result was a multi-lingual animated website optimised for use across all tablets and devices for children, parents and schools to interact with through a social campaign: sharing a message of peace globally. Developed with learning and accessibility at its core, it was considered for inclusion by schools worldwide.